The Old Melbourne Goal, now a historical landmark in Melbourne, Australia was the perfect eclectic setting when promoting Russian Standard Vodka! Over 400 guests ventured into the reportedly haunted establishment bent on sampling the delectable spirit while perusing the three story correctional facility steeped in history. (more…)
Make them work for you, that’s what!
Social media is all the rage and will be for many years to come, it’s definitely a main stay and those who know how to utilize its services to their advantage will prosper! As we scroll down our Facebook walls or check out the Pintrest boards and Instagram pics, follow the retweets and Blogs during our short breaks at work or ad breaks on tv, we only stop to check out what catches our attention. With so many red eyed Iphone pics and blurry Android pics instantly flooding our walls, we find ourselves ho-humming through the posts not even pausing for a “like” or “thumbs up”! Text posts? No time to read that! Nothing has a greater impact on social media than a great pic, one that stops people in their scrolls and makes them touch the screen to enlarge for a closer look! Well done, you’ve grabbed their attention and have them paused long enough to interact with your post! Even just a “like” is a positive call to action in this fast paced world of ours!
But where did the pic come from? What was it about the image that made them stop? The people in it? What they’re doing? The background or shear vibrancy of the photo? Generally, it’s all of these things brought together in a clear professional photo taken by one who is experienced in capturing the moment at the right angle instantly telling us what’s going on in the scene thus grabbing our undivided attention long enough to leave a digital reaction!
As an experienced professional photographer in this digital era, I believe I too play a much larger roll in your business interests than just taking the photos and passing them on to you. These days I’m required to be more than just a photographer but also a social media virtuoso as well! It’s my best interest to see you succeed utilizing my photography skills to your advantage. But you won’t be doing it alone, I will be promoting your business as well through my own social media sites! I can also assist you as well as to what sites best suit you and when to post for maximum exposure!
Enough of the sales talk! Check out the video clip below for an example of what can also be accomplished with that disc full of promotional images you have! Created for the customer in my studio, this online commercial utilizes my photography, royalty free music and is formatted to upload quickly creating maximum impact on a tight budget!
Environmental portraiture; the art of photographing someone in their environment thus giving the viewer the full story of the subject in one image. Can be very powerful when done right! Unfortunately, I don’t get to do as much environmental portraiture as I would like but when I do, I relish in the opportunity to capture the essence of my subject in a documentary style image. Add some post production enhancements to bring the picture to life and hopefully, if we’ve done our job right, we’ve created a powerful image telling you, the viewer, the story of this person or persons as the case can sometimes be, what makes them an individual in this populated planet of ours. (more…)
Festivals in general are a celebration of culture, fashion, music or religion. They bring an atmosphere of colour and vibrance to the streets as buskers busk, musicians play, dancers dance accompanied by floats, rides, stalls, etc. Photographing these festive occasions can be a challenge as we, the photographer, are spoiled for choice as we try to be everywhere at once, aiming for that great action shot or attempting to squeeze in the entire scene in one frame! (more…)
The Japanese Slipper is traditionally made from Midori, Cointreau, and lemon juice! But rules were made to be broken and, when you gather together a group of professional bar staff and hold a competition that involves making a traditional Slipper and one with their own twist, you can be sure the results will open your mind to the variations possible!
My job as a professional photographer is to (more…)
No one really appreciates the amount of work that goes into organizing a party, let alone a promotional party where invited guests come to celebrate a good night while sampling your promoted product or service. It all starts months earlier as you choose a venue, organise entertainment, decide how best to make it memorable leaving a lasting impression on your guests, coordinate the various departments so everyone is on the same page and so on! Wow! You need a rest after that! (more…)
Turning 21 is a cause for celebration so why not do it in style! Gather all your friends and relatives, turn on a fantastic soiree and kick up your heels well into the night! (more…)
I could never have imagined in my whole life that I would have the courage to stand up in front of a huge crowd in my 50’s get up and talk in front of them (usually I would cry ). But to get up and show the town where I grew up what I had become was so empowering. The nerves were a big problem from the moment I found out I had been picked to compete. (more…)
Ballarat Beat 2014… Wow. A month later and I’m still on a high after being announced as the first ever Miss Ballarat Beat. (more…)